Free tool
Type the salon, the client’s first name, the service, the stylist and the time once, pick friendly or professional, and this page fills seven texts at the same time: a 48-hour and a 24-hour reminder, a see-you-soon, a no-show follow-up, a rebooking nudge, the deposit and cancellation note, and a running-late message. Each one shows how many SMS segments it will cost. Copy, paste into your booking app or your phone, send.
Counts are an estimate; carriers and apps differ by a character or two. This page sends nothing: paste the text into your booking system’s reminder template or into your phone.
These are fixed sentences filled with what you typed, not generated text. Read each one before you send it.
Not legal advice. Rules for business texting differ by country and state: the TCPA and the FCC in the US, GDPR and each country’s ePrivacy rules in Europe. A reminder for an appointment the client booked is generally fine; anything promotional needs consent and an opt-out.
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The same sentences with the blanks left in, for anyone who would rather fill them by hand. Both tones for every message.
Send two days before. Enough time for the client to move it and for you to refill the slot.
FriendlyHi [first name], [salon] here. Your [service] with [stylist] is coming up on [day and time]. Need to move or cancel? [booking link]
ProfessionalHello [first name], a reminder from [salon]: your [service] with [stylist] is scheduled for [day and time]. Need to move or cancel? [booking link]
Send the evening before, when people look at tomorrow. This is the only one that asks for a confirmation.
FriendlyHi [first name], see you tomorrow at [salon]. [time], [service] with [stylist]. Reply YES to confirm. Need to move or cancel? [booking link]
ProfessionalHello [first name], your [service] with [stylist] at [salon] is tomorrow at [time]. Please reply YES to confirm. Need to move or cancel? [booking link]
Send about two hours before, or when the previous client sits down. Skip it if the 24-hour text was confirmed.
FriendlyHi [first name], we're all set for your [service] with [stylist] at [time] today. See you soon at [salon].
ProfessionalHello [first name], we are ready for your [service] at [time] today at [salon]; [stylist] is expecting you. If you are running late, please let us know.
Send the same day, once the slot has passed. Keep it neutral; the policy text carries the consequences.
FriendlyHi [first name], we missed you at [salon] today. Life happens. Book your next visit here: [booking link]
ProfessionalHello [first name], we did not see you at [salon] today, so your [service] with [stylist] is recorded as a no-show. Our policy asks for 24 hours of notice to cancel or move a booking. If this was a mix-up, please reply. Book your next visit here: [booking link]
Send 4 to 6 weeks after a cut, 6 to 8 weeks after color. The weeks field above fills in the number.
FriendlyHi [first name], it's been about 5 weeks since your [service] at [salon], so it's probably ready for a refresh. Book your next visit here: [booking link]
ProfessionalHello [first name], your last [service] with [stylist] was 5 weeks ago. Book the next one now to keep your usual slot at [salon]. Book your next visit here: [booking link]
Send with the booking confirmation, or when a new client books a long service. No deposits at your salon? Delete the deposit clause and keep the notice window.
FriendlyHi [first name], thanks for booking with [stylist] at [salon]. Your [service] is set for [day and time]. One thing to know: we ask for 24 hours of notice to move or cancel; with less, the deposit is not refunded. Need to move or cancel? [booking link]
ProfessionalHello [first name], your [service] with [stylist] at [salon] is booked for [day and time]. Booking policy: 24 hours of notice for any change. Deposits are not refunded inside that window and otherwise go toward your bill. Need to move or cancel? [booking link]
Send the moment you know. A client told 15 minutes ahead rearranges; one told at the door leaves.
FriendlyHi [first name], we're running about 15 minutes behind at [salon], so your [service] will start closer to [new time]. Sorry for the wait, and thanks for bearing with us.
ProfessionalHello [first name], we are running about 15 minutes behind at [salon]. Your [service] with [stylist] will begin at about [new time]. We apologize for the delay and appreciate your patience.
Writing the reminder is the easy half; sending it at the right hour, every day, with nobody remembering to, is the booking system’s job. The guide lists what to test before you pay for one, reminders and deposits included, and ends at the salon starting points, whose booking section is built around services, staff and time slots.
Read how to choose a salon booking systemFive things, one short sentence each: who is texting, the client’s name, the service, the day and time, and how to change the booking. Without a link, keep the whole message under 160 characters so it arrives in one piece; a link can push it into a second piece, so put it last where it is easy to tap. The 24-hour template on this page is that list in order.
The day before is the one that matters, sent in the evening when people look at tomorrow’s plans. Add a 48-hour message for color, extensions and anything that blocks two hours or more, because a gap that size is hard to refill on the day. The two-hour see-you-soon is optional and works best for first-time clients.
Not from this page, which only writes them. Most salon booking systems send reminders on a schedule you set, pull the name, service and time from the appointment itself, and add the opt-out line where the law wants one. Paste your wording into the system’s reminder template and let it do the sending.
For a reminder about an appointment the client booked, usually not; for a rebooking nudge or any promotion, usually yes, and in the US the TCPA also requires prior consent for automated marketing texts. Most booking systems add the line for you. This is not legal advice: the FCC publishes the US rules, and each European country’s data-protection authority publishes its own.