Free checklist

Restaurant website checklist

Twenty-two things a restaurant website needs, in the order a hungry customer meets them on a phone. Check each one off; the page remembers your progress in this browser. Every item says why it matters and, where one exists, links to the free tool that does it.

0 of 22 done

The first screen on a phone

  • What that button can be wired to

The menu

  • Lay the menu out as text
  • Check an item’s margin with the food cost calculator

Taking money

  • How commission-free ordering works
  • How reservations work

Trust

  • Make your review link

Found on Google

  • Generate the Restaurant schema
  • Generate the hours markup
  • Run the Google Business Profile checklist
  • Make a menu QR code with a printable table tent
  • What publishing includes

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How to use this checklist

The Order button, the menu as text behind it, and the money arriving in your own account are three lines on this list and one feature on a Naratake site: online ordering charged through your own Stripe account, 0% commission from us on top of Stripe's own card fee. Building and previewing are free; Storefront Pro is what takes it live, and there is a 7-day refund.

See how online ordering works

Common questions

Do I need a PDF menu?

No, and a PDF is usually worse. On a phone it opens in a separate viewer, needs pinching, and Google indexes it as a separate file rather than as part of your page. Put the menu on the page as text with a price on every line. If a supplier or a caterer wants a PDF, offer it as a second link, not the only one.

Should I use my delivery app’s link as the Order button?

Link it if that is how you take orders today, but do not make it the only Order button. Every order that goes through a marketplace pays its commission and hands it the customer’s details. Ordering on your own site keeps both. Naratake’s ordering runs through your own Stripe account and takes 0% of the sale.

How many photos does a restaurant website need?

Fewer than you think, and real ones. One strong photo at the top, five of the dishes people actually order, two of the room. Eight good photos beat forty average ones, and a phone camera in daylight is good enough. Skip stock photos; regulars notice.

Is a one-page website enough for a restaurant?

Often, yes. A single page with hours, address, menu, and an order or reserve button covers what most visitors want. Add pages when there is a reason: a long menu that deserves its own URL, private dining, catering, or a second location.